mobile-marketing-certification-course
Highest Rated

Mobile Marketing Certification Course

Mobile Marketing course enables you to become a Mobile Marketing Wizard with most interactive training covering all the topics from Mobile optimization, app development, marketing, engagement to monetization and mobile analytics. Mobile marketing is the next big thing in marketing segment. For a business having a mobile presence is as important as having a website and learning mobile marketing in present scenario will definitely going to be a desert for your business.
Mobile Marketing is a vital marketing strategy, representing the future of marketing. Mobile Marketing is marketing on or with a mobile device, providing customers with time- and location-sensitive, personalized information that promotes goods, services, and ideas.

  • Understand mobile within integrated marketing
  • Take advantage of the mobile internet
  • Implement mobile campaigns from delivering SMS, to mobile web CMS, to planning and buying mobile advertising
  • Promote mobile creative and explore the key creative challenges for mobile marketing
  • Measuring and optimizing mobile
  • Learn about navigations and best practices, including legal and security issues
  • Pitch mobile and how to make the business and marketing case for mobile
  • Develop your own mobile strategy
  • Develop a campaign plan covering both B2B and consumer marketing, and from traditional to m-commerce
  • Understand Mobile devices, core mobile product and service offerings
  • In-depth knowledge of Mobile Rules and Regulations
  • Learn Mobile Marketing and Social Media
  • Learn to create compelling Mobile responsive design to drive great user experience
  • Understand Mobile Advertising and Search
  • Combine Mobile Marketing with other Channels
  • Effective Mobile Marketing and Social Media
  • Gain expertise and knowledge of Mobile Marketing Measurement and Analytics

       

(12,000)
Enroll Now  

Mobile Marketing Certification Course

Enroll Now
Catogory

Digital Marketing

Duration Time

45 hours

Price

Rs. 2000

An efficient marketer who can leverage mobile and keep up with the explosive growth will win the audience and be indispensable. Mobile Marketing certification course will help participants to gain expertise on using the mobile medium as a means of marketing communication. Mobile marketing these days is a relatively new discipline and is defined as a multichannel interactive interface for the promotion of products and services via mobile phones. In this mobile marketing certification course, you will learn everything about mobile marketing and app marketing. With the exponential growth in Mobile usage, there is a need to capture and engage the users on their mobile. This is where mobile marketing comes in to existence where creating app is not just enough to succeed. App marketing, engagement and monetization are just as important along with learning the strategies, deep linking etc. to solve various growth challenges. Mobile is rapidly transforming everything that's digital and is now an essential part of any digital marketing strategy. Mobile is ubiquitous, highly personal, always carried by the customer, constantly switched on, and has a built-in payment mechanism. It's there at the point of creative impulse, and can recount the audience down to the individual person. It is the most personal form of communication that exists in the digital age, and is set to become the de facto means of accessing the web in the very near future. EduInpro mobile marketing course will provide you with a solid grasp of the mobile marketing landscape, examine the sector's rapid evolution and consider current and future trends. By focusing on practical skills and cutting-edge case studies, you will leave with a thorough knowledge of mobile best practice as it currently stands and valuable insights into how to develop your company's mobile strategy.

Mobile Marketing Certification Course Modules


  • The technology, smartphones and the rest
  • The mobile internet
  • Global and local trends
  • Implications for business and marketing
  • The rise of smartphones (Apple, Android), HTML5 browser, geo locational data, and more
  • Winners and losers in mobile
  • Mobile advertising, mobile search, mobile web and mobile apps
  • Mobile social networks, mobile's role in all social networks
  • Geo-location, going local with mobile
  • SMS, MMS, QR mobile barcodes, Bluetooth, NFC, NFC - GPS
  • Mcommerce, mobile and retail
  • Mobile ticketing
  • Messaging apps like WhatsApp and WeChat
  • Building a mobile strategy, what is it?
  • Steps in creating a mobile strategy & strategic roadmap for deployment
  • Tips based on what works and doesn't
  • Measuring Messaging, SMS Tracking, mobile web analytics
  • Integrated message platforms
  • Mcommerce measurements
  • Non response based measures
  • How do I start?
  • What’s best for my size of business?
  • Mobile B2B & Mobile on a budget
  • Smartphones, tablets and what’s beyond
  • Transactional phones (your mobile wallet)
  • Augmented reality, gaming on mobile
  • The web that fits in your pocket
  • The mobile society
  • Location based services
  • 3Ps of mobile
  • The mobile opportunity
  • Multichannel mobile
  • Mobile CRM
  • The user journey
  • Mobile regulations
  • Creativity with mobile

Course Outline

  • Setting the Stage
    • The technology, smartphones and the rest
    • The mobile internet
  • How Mobile is Enhancing & Changing the Digital Landscape
    • Global and local trends
    • Implications for business and marketing
    • The rise of smartphones (Apple, Android), HTML5 browser, geo locational data, and more
    • Winners and losers in mobile
  • The Mobile Toolkit
    • Mobile advertising, mobile search, mobile web and mobile apps
    • Mobile social networks, mobile's role in all social networks
    • Geo-location, going local with mobile
    • SMS, MMS, QR mobile barcodes, Bluetooth, NFC, NFC - GPS
    • Mcommerce, mobile and retail
    • Mobile ticketing
    • Messaging apps like WhatsApp and WeChat
  • Devising an Effective Mobile Strategy
    • Building a mobile strategy, what is it?
    • Steps in creating a mobile strategy & strategic roadmap for deployment
    • Tips based on what works and doesn't
  • Measuring Mobile
    • Measuring Messaging, SMS Tracking, mobile web analytics
    • Integrated message platforms
    • Mcommerce measurements
    • Non response based measures
  • Mobile for All Types of Business
    • How do I start?
    • What’s best for my size of business?
    • Mobile B2B & Mobile on a budget
  • Mobile Trends
    • Smartphones, tablets and what’s beyond
    • Transactional phones (your mobile wallet)
    • Augmented reality, gaming on mobile
    • The web that fits in your pocket
    • The mobile society
    • Location based services
  • Mobile Planning
    • 3Ps of mobile
    • The mobile opportunity
    • Multichannel mobile
    • Mobile CRM
    • The user journey
    • Mobile regulations
    • Creativity with mobile

What do I need to do to unlock my Eduinpro certificate?

Online Classroom:

  • Attend one complete batch
  • Successful completion and evaluation of any one of the given projects

Online Self-learning:

  • Complete 85% of the course
  • Successful completion and evaluation of any one of the given projects

Featured Review

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Ankit Prakash

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Ankit Prakash

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FREQUENTLY ASKED QUESTIONS
A mobile marketing certification will train you in the subset of digital marketing that targets mobile phone users. In this course, participants will learn to use emails, messages, social media, and apps to reach out to potential consumers through their mobile phones or tablets. This mode of marketing tends to have a higher success rate when compared to other marketing forms and therefore is in high demand.
All digital marketing trends point toward mobile. Google has slowly started its mobile-first indexing, and more and more companies are jumping toward a predominantly mobile digital marketing strategy. With this jump, the demand for mobile marketers has risen. Certified mobile marketing professionals will find validating their skills less challenging than their peers. With a certificate, you can assure your employer of your ability to run and execute a robust mobile strategy.
We strive to provide the latest, best-quality content that’s up to date with current industry standards. Our instructors are subject matter experts who continuously research the latest trends in the market and integrate these changes into the course material.
Contact Us

80-95942111

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